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Digital Marketing Manager

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Digital Marketing Manager

Sector . Digital
Location . Leicestershire
Salary . £40k - 45k per year
Contract Type . Permanent
2021-04-13 00:00:00 2021-07-13 Distinct Recruitment Ltd

Are you an ambitious Digital Marketing/Ecommerce Manager looking for an opportunity to make a difference? This is a business who have undertaken a digital transformation in the past 12 months and are in a strong position to continue their growth with some instantly recognisable brands. This business is located in Leicestershire however flexible working will be considered.

You will join an established marketing function to take a lead role in shaping, driving, and delivering the digital strategy. This will be achieved by developing ecommerce routes to market with the digital leadership team, maximising social media channels to drive ecommerce awareness, and delivering and executing digital advertising content.

The Digital Marketing Manager will be accountable for best-in-class digital strategy and activation across multiple platforms and new routes to market including Amazon and new brand websites/ecommerce approaches.

This is a varied and hands-on role with a high focus on test, learn and roll out at pace but you can expect to cover the following duties:

  • Developing and delivering content that creates new digital ecommerce streams, driving a clear role for the different product ranges / brands
  • Ownership for the ecommerce channels including Website and App and working with the development partners on delivery
  • Ownership for new stand-alone brand websites working with digital leadership team and development partners including strategy, road map and implementation and content
  • Work with the broader marketing function to ensure a holistic approach to digital sales growth
  • Nurturing strong commercial relationships and influencing key stakeholders through high levels of responsiveness, project delivery and digital marketing knowledge
  • Driving traffic to the ecommerce offering via social media including i dentifying social media trends and insights and refining spend and performance based on the insights
  • Identifying digital advertising channels and executing campaigns for new ecommerce sites
  • Monitoring the primary marketing metrics to establish the effectiveness of online advertising and comparing the results against KPI's and ROI

The ideal candidate will have experience developing and implementing digital marketing strategies across various channels with an understanding of platforms such as Amazon being highly advantageous. Experience of Google Ads, Social Media Management and website content management is a must in addition to management skills because it is likely that you will manage one or two direct reports as the team continues to grow and flourish.

If you would like to hear more, just apply to this role and I'll be in touch. No worries if you haven't updated your CV yet, let's have a chat first. You can find my contact details on the Distinct Recruitment Website (James Robinson), I've also got a full job spec which I'm happy to drop over.

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James Robinson

Senior Talent Acquisition Consultant

07458 163 798
0115 870 0300