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Product Marketing Manager - Remote

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Product Marketing Manager - Remote

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Product Marketing Manager - Remote

Sector . Marketing
Location . Nottinghamshire
Salary . £50k - 55k per year
Contract Type . Permanent
2021-09-10 00:00:00 2021-12-10 Distinct Recruitment Ltd

Are you a creative, driven Product Marketing Manager with a background in SaaS or Tech related products or applications? Then this could be the ideal opportunity to join a growing East Midlands based business who offer the freedom of remote working.

The Product Marketing Manager will be responsible for driving go-to-market activities, competitive intelligence, messaging and positioning of an impressive range of products across the globe.

You will play a critical part of the Marketing Team because you will be the glue that binds their product strategy to the tactics they need to drive success and results in sales and marketing. You will be a product evangelist and will play an integral role in organising product launches and communicating product updates with internal and external stakeholders.

Role Responsibilities will include:

  • Market intelligence and being the expert on your buyers: who they are, how they buy and their key buying criteria
  • Competitive insights with expert knowledge on competitors and how they position themselves. Developing marketing collateral and trainings to educate sales and marketing teams with competitive insight. Inform product messaging to differentiate new products and services from others in the market
  • Communicating between product, marketing and sales teams, leading collaboration to develop product positioning and messaging that resonate with target buyer personas
  • Content development such as product-related presentations, battlecards, demo walkthroughs etc.
  • Crafting compelling product-related messages for marketing channels like landing pages and campaigns. Creating and informing product-related content like case studies, videos, website copy and blog posts
  • Presenting both internally and externally to promote the story of the product portfolio
  • Gaining insight into customer needs and usage of current products, uncover untapped opportunities and iterate buyer personas. Analyse data, surveys and customer interviews
  • Getting the team launch-ready because you will own product launches from planning to execution, helping with sales enablement, demand generation and overall success of new products in market

An attention to detail and eye for quality will be critical to your success in this job, along with an ability to grasp and present the product's value proposition in a way that resonates and clearly articulates how to solve customers problems.

Ideally you will have experience in a Product Marketing or Brand Marketing role at a technology company, preferably for SaaS applications and experience working in international markets would be a bonus.

If this sounds like the challenge you are after please apply via the link today. Don't worry if you don't have a CV ready or would prefer to have an informal chat first, just contact James Robinson for further details.

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James Robinson

Senior Talent Acquisition Consultant

07458 163 798
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