This is a highly commercial candidate who is capable of operating within numerous verticals at all levels. They have a broad-base marketing background having worked with clients of all sizes (both B2B & B2C) and both in-house and agency side at Head of SEO level.
They are currently involved in all aspects of running a successful ecommerce company. This involves line management and NPD, overseeing and analysing a paid media function and leading on various strategic projects such as website improvements, redesigns or relaunches.
Focussing on ecommerce, they have been accountable for all aspects of through website and via shopping channels including all key UK channels including Amazon, eBay, SEO, affiliate marketing, PPC, social media, email marketing etc.