This is a commercially focused Senior Marketing and Brand professional with a wide range of skills gained from working on major consumer brands across the travel, retail, leisure, public and financial services sectors. Their key skills include the creation of brand and communications strategies/propositions and annual marketing plans. They have experience in the development and delivery of multi-channel marketing campaigns including TV, digital and PR and the utilisation and development of customer and market insights. They also have experience appointing and managing marketing agencies and managing sizeable budgets.