A creative marketing professional with a passion for delivering customer-focussed campaigns that hit the mark. They have progressed from product marketing to become specialised in customer communications, both internal and external, brand strategy, event management and key account management with external trade customers – building relationships to deliver mutually effective campaigns.
They have experience working with a variety of both offline and digital marketing channels including, website development, email, content marketing, SEO, PPC, display advertising, blogs, digital and trade press PR, social media (Facebook, LinkedIn, Twitter and YouTube), direct mail, press advertising, printed literature, corporate and customer events, corporate and customer signage, lorry livery, promotional activity and reward schemes.