This is a commercially astute digital growth leader with over 20 years’ success driving performance, profitability, and transformation across B2C and B2B environments. Expert in building and executing end-to-end digital strategies that deliver measurable ROI, accelerate customer acquisition, and optimise lifetime value.
They have a proven ability to lead high-impact programmes spanning digital marketing, eCommerce, customer journey optimisation, CRO, and product delivery – including in highly regulated industries. Skilled at translating complex business objectives into actionable digital roadmaps, leveraging data-driven insights to shape decision-making and secure sustainable growth.
A strategic thinker and hands-on leader with a strong record of building, mentoring, and empowering cross-functional teams. Respected for influencing at executive level, managing multi-million-pound budgets, and aligning digital transformation with organisational ambitions to deliver long-term commercial advantage.
