A highly accomplished senior marketing leader with over 15 years’ experience developing and delivering strategic marketing initiatives across multiple sectors, with extensive expertise in professional services and education. Proven ability to lead large, multi-disciplinary marketing teams, drive organisational transformation and align marketing strategy with commercial objectives. Experienced in brand development, large-scale rebranding programmes, integrated campaign management, digital marketing, CRM, events and internal communications. Strong track record of improving marketing performance through data-driven decision making, ROI reporting, process optimisation and marketing technology, while partnering with executive leadership to deliver sustainable business growth.