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PPC Specialist

Details

£45,000

per year

Job 27074

Consultant

James Robinson

Manager | Marketing Recruitment
Marketing

East Midlands

Specialises in marketing, brand and communications recruitment, permanent & contract, B2B and B2C | £45k - £150k

Job details

Job description

This is an opportunity to join an instantly recognisable high street retail brand during an exciting period in their digital strategy as they build out their in-house team. You will be working with large budgets and learning from the best, so there is huge scope to grow your skills and progress. You will also have responsibility for the management of a Tier One Google Account and working in close proximity with some of the best Retail talent Google has to offer.

We are essentially looking for a PPC Specialist to join to join the Performance Media team, working across Paid Search accounts which drive performance for a range of well-known product categories. You will be responsible for the day-to-day management and trading of the PPC accounts in collaboration with the agency search team, identifying growth opportunities, working with the latest insights and advancements with support from teams at Google and Bing. You will also support the PPC Manager in the development of the Performance Strategy for Paid Search.

Salary & benefits
Basic salary £45k
Hybrid working – 3 days in the office 
Bonus
Competitive pension scheme
25 days holiday (with option to buy and sell)
Very generous employee discounts
Role overview
• Managing the day-to-day delivery of the PPC strategy for all key product categories including budget management, optimising towards core ROAS KPIs, setting priorities and giving direction to the Agency PPC team.
• Driving Strategy development, change and innovation in the Paid Search space – supporting the PPC Manager in integrating industry leading technology, new bidding approaches and shopping sophistication, taking the lead on key projects – all in the name of driving growth.
• Measurement and reporting; producing reports and communicating Paid Search results to internal and external stakeholders, continuously showcasing the value being driven by the PPC channel.
• Working closely with internal stakeholders across Ecommerce, Marketing and Finance to ensure the PPC channel is supporting business priorities, wider marketing campaigns and key projects.
• The management of a Tier One Google Account and working in close proximity with some of the best Retail talent Google has to offer.
• Direct line management responsibility of 1 x PPC Executive.

 
About you
You will have a real passion for PPC and innovation in this space, with a performance-driven growth mindset, keen to make a huge difference across one of the UK’s biggest retailers.

You will have experience in a similar PPC role at either agency or in-house level (hands on experience with SA360, Google Analytics and Google Ads is desirable). Proficiency in managing large scale marketing budgets and ensuring optimal deployment in-channel will also be important along with a strong attention to detail. Analytical skills will be essential alongside the ability to craft a story from data.

You will also have a passion for the wider landscape of Digital Marketing with a hunger for developing your knowledge.
Job code : INDMAR

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