Social Media & Video Content Executive

Social Media Management – Instagram & Facebook

• Lead day-to-day management of Instagram and Facebook channels and build and maintain a strategic content calendar in line with brand, product and seasonal campaigns
• Manage community engagement – reply to comments, monitor DMs, and foster conversation
• Collaborate with the paid media team to optimise organic content for ads when required
• Monitor and report on key metrics including engagement, reach, growth, and sentiment and Stay on top of platform updates, trends, and competitor content to guide innovation

Video Production – All Digital Channels

• Plan, film, and edit short-form video content to be used across TikTok (video only), Meta, Paid Ads, YouTube Shorts, and on-site
• Work with internal stakeholders to develop briefs and execute video campaigns and translate brand and product messaging into compelling video stories
• Manage end-to-end production – shooting, editing, sound, lighting (with support where needed)
• Repurpose footage for multiple placements and formats and maintain a content archive for reuse and seasonal planning

Reporting & Collaboration

• Report monthly on content performance, engagement, and reach across Instagram and Facebook
• Support broader brand and product campaigns with agile, reactive content when required